15 Mar Top 5 Benefits Of Using Facebook Marketing – 3R Global Enterprises

Marketers are getting great marketing results using social media. And Facebook is one of the biggest platforms you can sell to as it has billions of users around the globe.

And with the most diverse users, Facebook marketing makes it ideal for you to build your business.

Here are the top 5 benefits of using Facebook marketing for your business:

Laser-Like Targeting

One of the best feature marketers loved about Facebook marketing is its ability to target the audience down to the very details. From common demographics like age, location, education down to their interest such as movies they watch, hobbies including their shopping history, the device they use and many more.

Customer Retargeting

Retargeting begins with finding people who have engaged with your business. You can retarget the people who have engaged on your website by using the Facebook Pixel or you can use the Facebook SDK if you want to retarget people who have engaged on your app.

Either way, it’s a great tool to help you understand your customers’ behaviour as well as tailor an ad for them.

Boost website traffic

Facebook drives traffic to your website, and with the right Facebook marketing ad, you can boost your website traffic. Plus, people who land from Facebook to your website have more buying intent since they already know your brand from Facebook.

Ad Format Options

Every business is unique and Facebook wants to make sure that they enable the business to showcase their products and services in the best ad formats possible. You can use pure text, with image, with video, or maybe show behind the scenes with Story ads, or maybe you’re a photographer who wants to show some photo collections or you can also use carousel ads.

With many ad format options, marketers have the freedom to choose the best ad format to highlight their product or services.

Customer Support

With Facebook marketing and with the help of Messenger chatbots, you don’t need to stay up 24/7 to respond to customers anymore. DOne are the days when marketers hire customer support to answer calls and emails 24/7.

Messenger chatbot is the new thing.

Just set up your bot based on your goal, link to your product, website to check out directly, link to your ad, and you’re good to go.

The benefits you get as a business with Facebook marketing is endless. Reaching the right audience has never been easy and convenient with Facebook ads.

So, if you haven’t used Facebook ads yet, don’t you think it’s time to consider it?